I think that this reset was announced too early before it is actually set to occur. I say this because the players now know that nothing they do for the next 3 weeks will really matter. As a result of this knowledge, I believe that many players will simply stop playing from now until when the reset is due to occur.
If the mods were to announce the reset say only a week in advance, this could result in fewer people deciding to stop playing the game until the reset occurs.
In reality, the game quality between the time of the reset announcement and the actual reset doesn't matter, since everyone already knows nothing they do will matter, but it seems to me that a decrease in the time before a reset that the reset is announced would make the players happier.